miércoles, 10 de septiembre de 2014

CASA BOSQUES BOOKSHOP BY SAVVY STUDIO, MEXICO DF, MX

The branding and the interior design for the shop were both developed according to four ruling concepts which follow the constants set by Casa Bosques: informative, simple, friendly and straightforward. The applications are intuitive and clean, they use a combination of rubber stamps with offset printing and the band that covers the books and magazines is later reused as a bookmark. Savvy studio created a space that conveys the feeling of a sitting room – a relaxed and cozy atmosphere where the publications on display can be taken and read on the couch. The design was developed in conjunction with the house’s original architecture.

El branding y el interiorismo de la librería están desarrollados bajo cuatro conceptos principales que siguen los lineamientos planteados por la identidad de Casa Bosques: informativo, sencillo, amigable y conciso. Las aplicaciones son intuitivas y sencillas, cuentan con un sistema de sellos e impresión en offset y el protector de los libros y de las revistas se convierte también en un marcapáginas. Savvy studio buscaba crear un espacio que se comportara como la sala de una casa, un ambiente relajado y acogedor donde se puede tomar y leer cualquiera de los libros en exhibición. El diseño fue ideado teniendo la arquitectura original de la casa en mente.

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Casa Bosques Bookshop by Savvy Studio Mexico City Casa Bosques Bookshop by Savvy Studio, Mexico City

Via Savvy studio

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